Capability

Personalization

Liferay provides powerful out-of-the-box features for building and delivering personalized experiences to users. Personalization features empower you to deliver novel site experiences that differ based on defined user segments, design and execute A/B Tests, and more.

Feature
Deployment Approach
Optimization
Optimization A/B Testing Personalizing Content with Segments
Published Date: Apr 26, 2024 8:47 PM
Segments
Segments Segments aggregate Individuals based on common attributes and behavior. For example, you can create a Segment that contains users interested in a given topic, work in a specific industry,...
Published Date: Apr 26, 2024 8:47 PM
Creating Segments
Creating Segments Segments created in Analytics Cloud sync with Liferay DXP. However, segments created in Liferay DXP do not sync with Analytics Cloud. Creating a Dynamic Segment Click Segments...
Published Date: Apr 26, 2024 8:47 PM
Individual Profiles
Individual Profiles Many individuals visit your sites. Learning who they are and their activities and interests helps you improve business with them. Individual profiles help your Sales, Customer...
Published Date: Apr 26, 2024 8:47 PM
A/B Testing
A/B Testing A/B testing evaluates the effectiveness of content pages by testing a variant design against the control design (i.e., the original). This process involves creating a page variant,...
Published Date: Apr 26, 2024 8:47 PM
Personalizing Content with Segments
Personalizing Content with Segments When used with Liferay DXP's personalization features, the full power of Analytics Cloud's Segments is realized. Personalization lets you target Liferay DXP...
Published Date: Apr 26, 2024 8:47 PM
People
People Better understanding individual users and users in aggregate is key to offering excellent service. Analytics Cloud provides the tools to better understand both. By building robust Individual...
Published Date: Apr 26, 2024 8:47 PM
Individuals Dashboard
Individuals Dashboard The Individuals dashboard provides a broad range of analytics data about your visitors and how they interact with your Site. To view the dashboard, Click Individuals in...
Published Date: Apr 26, 2024 8:47 PM
Understanding Interests
Understanding Interests As individuals interact with the pages of a Liferay site, Analytics Cloud notes the topics they contain. The more an individual visits pages that contain a topic, the higher...
Published Date: Apr 26, 2024 8:47 PM
Segments
Segments Segments Creating Segments
Published Date: Apr 26, 2024 8:47 PM
Reviewing A/B Test Results and Publishing Test Variants
Reviewing A/B Test Results and Publishing Test Variants When the A/B Test finishes, you can find the test results in Analytics Cloud and Liferay DXP. Analytics Cloud declares a winner when the...
Published Date: Apr 26, 2024 8:59 PM
A/B Testing
A/B Testing Available in Liferay DXP 7.2 SP1+. With A/B Testing, you can determine the most effective version of your content by testing variations on different users. The majority of visitors see...
Published Date: Apr 26, 2024 8:59 PM
Verifying A/B Test Requirements
Verifying A/B Test Requirements Before running A/B Testing on your Content pages, you must verify these requirements are met: Liferay DXP is connected to Analytics Cloud. Fore information on how...
Published Date: Apr 26, 2024 9:00 PM
Personalizing Site Experience
Personalizing Site Experience Liferay DXP provides powerful tools out-of-the-box for understanding and delivering personalized experiences to users. For example, you can create user segments and...
Published Date: Apr 26, 2024 9:00 PM
Crisp
Crisp Crisp is a multi-channel messaging platform. This article documents how to locate your Crisp account ID in order to enable integration with your Liferay instance. Locating your Crisp Account...
Published Date: Apr 26, 2024 9:00 PM
Enabling Automated Live Chat Systems
Enabling Automated Live Chat Systems Liferay 7.4+ Liferay now offers integration with a number of live support chat platforms. Enabling this integration adds a chat window to sites on your Liferay...
Published Date: Apr 26, 2024 9:00 PM
LiveChat
LiveChat LiveChat is a messaging platform that connects teams to users across platforms. This article documents how to locate your LiveChat account ID in order to enable integration with your...
Published Date: Apr 26, 2024 9:00 PM
Tawk.to
Tawk.to Tawk.to is a live chat and customer support platform. This article documents how to locate your Tawk.to account ID in order to enable integration with your Liferay instance. Locating your...
Published Date: Apr 26, 2024 9:00 PM
Tidio
Tidio Tidio is a customer engagement platform. This article documents how to locate your Tidio account ID in order to enable integration with your Liferay instance. Locating your Tidio Account ID ...
Published Date: Apr 26, 2024 9:00 PM
Experience Personalization
Experience Personalization :::: 2 :gutter: 3 3 3 3 ::: Content Page Personalization :link: ./experience-personalization/content-page-personalization.md ::: ::: Creating and Managing Experiences...
Published Date: Apr 26, 2024 9:00 PM
Hubspot
Hubspot Hubspot is a CRM platform that includes live chat functionality. Enabling integration with Hubspot requires the creation of a live chat and your Hubspot User Account ID. You must have an...
Published Date: Apr 26, 2024 9:00 PM
Chatwoot
Chatwoot Chatwoot is an open-source customer communication platform. This article documents how to locate your Chatwoot account ID in order to enable integration with your Liferay instance. ...
Published Date: Apr 26, 2024 9:00 PM
Getting a Chat Provider Account ID
Getting a Chat Provider Account ID :::: 2 :gutter: 3 3 3 3 ::: Chatwoot :link: ./getting-a-chat-provider-account-id/chatwoot.md ::: ::: Crisp :link: ./getting-a-chat-provider-account-id/crisp.md...
Published Date: Apr 26, 2024 9:00 PM
Intercom
Intercom Intercom is a customer service solution with a help desk AI Chatbot. Here's how to find your Intercom account ID. You can find your account ID by looking at the URL. Your account ID is...
Published Date: Apr 26, 2024 9:00 PM
Content Page Personalization
Content Page Personalization You can tailor your Content Page to different groups of users, providing each group a personalized experience, rather than a generic one. You can also leverage Content...
Published Date: Apr 26, 2024 9:00 PM
Zendesk
Zendesk Zendesk is an customer service platform. This article documents how to locate your Zendesk account ID in order to enable integration with your Liferay instance. Locating your Zendesk...
Published Date: Apr 26, 2024 9:00 PM
Smartsupp
Smartsupp Smartsupp is multi-channel customer communication platform. This article documents how to locate your Smartsupp account ID in order to enable integration with your Liferay instance. ...
Published Date: Apr 26, 2024 9:00 PM
LivePerson
LivePerson LivePerson is an AI powered chatbot platform. This article documents how to locate your LivePerson account ID in order to enable integration with your Liferay instance. Locating Your...
Published Date: Apr 26, 2024 9:00 PM
JivoChat
JivoChat JivoChat is a messaging platform that connects teams to users across platforms. You can integrate your JivoChat account ID with your Liferay instance. Locating Your JivoChat Account ID ...
Published Date: Apr 26, 2024 9:00 PM
Personalizing Collections
Personalizing Collections Liferay Portal 7.3 GA6 / DXP 7.3+ By default, any user can see all the collection's content and is part of the Anyone personalized variation. However, you can create a...
Published Date: Apr 26, 2024 9:00 PM
Migrating to Segmentation and Personalization
Migrating to Segmentation and Personalization Starting with Liferay 7.2, Segmentation and Personalization functionality was integrated into the core product. Users of Audience Targeting must...
Published Date: Apr 26, 2024 9:00 PM
Creating and Managing Experiences
Creating and Managing Experiences Liferay 7.4+, 7.3 FP1+, and 7.2 FP11+ You can customize your content page for different groups of users using Experiences. See Content Page Personalization to...
Published Date: Apr 26, 2024 9:00 PM
Migration from Audience Targeting
Migration from Audience Targeting :::: 2 :gutter: 3 3 3 3 ::: Migrating to Segmentation and Personalization :link:...
Published Date: Apr 26, 2024 9:00 PM
Segments Editor UI Reference
Segments Editor UI Reference You can use segments to organize users into different groups with common sets of properties. Follow these steps to access the segments editor UI. Go to Site...
Published Date: Apr 26, 2024 9:00 PM
Manually Migrating from Audience Targeting
Manually Migrating from Audience Targeting Due to the similarities between Audience Targeting user segments and Liferay 7.2+ Segments, most of your configuration is automatically transferred into...
Published Date: Apr 26, 2024 9:00 PM
Migrating User Segments
Migrating User Segments A user segment represents a subset of users with a common set of properties. Segmentation in Liferay 7.2+ works similarly to Audience Targeting in previous Liferay DXP...
Published Date: Apr 26, 2024 9:00 PM
Segmentation
Segmentation :::: 2 :gutter: 3 3 3 3 ::: Creating and Managing User Segments :link: ./segmentation/creating-and-managing-user-segments.md ::: ::: Segmentation by Geolocation :link:...
Published Date: Apr 26, 2024 9:00 PM
Creating and Managing User Segments
Creating and Managing User Segments Using Segments you can create different groups of users based on a common set of properties, like user Job Title, or user Language. For a list of the properties...
Published Date: Apr 26, 2024 9:00 PM
Segments Admin Settings
Segments Admin Settings Liferay DXP/Portal 7.3+ You can configure Segments behavior at the system or instance level. With these settings, you can enable/disable segmentation, set the interval for...
Published Date: Apr 26, 2024 9:00 PM
Segmentation By Geolocation
Segmentation By Geolocation Liferay DXP 7.4 U44+/GA44+ You can configure Segments by geolocation to display different pages dynamically or content based on the user's country. To display different...
Published Date: Apr 26, 2024 9:00 PM
Getting Analytics for User Segments
Getting Analytics for User Segments Subscribers To use Analytics Cloud with User Segments, you must first connect your DXP data source to Analytics Cloud and enable synchronization of users and...
Published Date: Apr 26, 2024 9:00 PM
A/B Testing
A/B Testing :::: 2 :gutter: 3 3 3 3 ::: A/B Testing :link: ./ab-testing/ab-testing.md ::: ::: Verifying A/B Test Requirements :link: ./ab-testing/verifying-ab-test-requirements.md ::: :::...
Published Date: Apr 26, 2024 8:59 PM
Creating A/B Tests
Creating A/B Tests Before creating A/B tests, remember these things: You can create a test for a default Experience or a personalized Experience mapped to a Segment. You can only create an A/B...
Published Date: Apr 26, 2024 8:59 PM
Running and Monitoring A/B Tests
Running and Monitoring A/B Tests You can configure these parameters when you run the A/B Test: Traffic Split: The percentage of visitors randomly split between the original and the variant when...
Published Date: Apr 26, 2024 9:00 PM

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